The Makeup Show Amsterdam 2021

Saturday, February 27, 3:00 PM – 10:00 PM

Olof's - Hotel NH Collection Amsterdam Barbizon Palace




*Presenters, topics, and schedules are subject to change

Learn from legendary artists making an impact on our industry’s past, present and future at our Main Stage. The Main Stage is a must for the attendees who want to learn how to advance their own artistry and careers.

*Main Stage presentations are included in your show ticket.




Our IN the Studio classes provide an educational experience to artists of all levels to help refine their makeup skills and elevate their artistry and career in an intimate setting. Each class allows attendees to listen and learn through demonstration, coaching, discussion and practice hands-on while receiving informative feedback from their instructor. Registrants will also have the opportunity to use different products from brands that will be participating at the show.

*Registrants will receive a certificate of completion for each class.

*IN the Studio attendees must bring their own brush set, all other products supplied.

*IN the Studio registration is in addition to your show ticket. You will have the option to register for a class when you purchase your show ticket. 

Click here for a detailed video description

Click here to buy your ticket and register for IN the Studio classes.

Photo Ready, Makeup and Photography: Danessa Myricks 

Master Class 

Studio 1, 3:30pm-7:30pm – €170

Class Level: Intermediate to Advanced

Click here for a detailed video description

Danessa Myricks – World-renowned Makeup Artist, Educator, Photographer and Brand Owner

Think Tank

This master class is an introduction to photography for makeup artists and is ideal for artists working in any print medium including bridal, editorial, head shot and other print work. It’s also essential for any artist who wants to know more about creating and capturing the perfect makeup application.

In this class, Danessa will share her experience from both sides of the camera as she reviews all that is involved in creating flawless looks for photography. This class is designed to help you better understand the details and create and apply camera ready makeup that makes an impact.

You will learn:

– Techniques required to transform makeup for photography

– Gain an understanding of the products and tools that can be used

– Explore the precision required for photographic applications

– Learn angles, lighting and composition to capture your own image


The Creative Makeup Bootcamp: Lijha Stewart & Yvonne MacInnis

Studio 2, 3:30pm-7:30pm – $170

Class Level: Beginner to Advanced

Click here for a detailed video description 

The Creative Makeup Bootcamp is designed for the working makeup artist at every level — from new MUAs to Seasoned Professionals.

This Intensive workshop features the most sought-after skills and knowledge with our artists Lijha Stewart and Yvonne MacInnis. They will cover everything from Advanced Color Theory + Creative Design, Developing your Signature Style to Building your Dream Kit. This 4 hour class offers hands-on practice of the creative design process including one-on-one mentoring and in the moment supportive coaching and feedback. Lijha and Yvonne will inspire you to approach the creative Design aspect of your Makeup Artistry with a completely new and artistic approach.

You will learn: 

– To create designs that incorporate art theory and support good decision making when applying for every look.

– To feel empowered to take creative risks in your career that will help you develop your personal style further.

– Master tricks and techniques to elevate your makeup applications in every area of the industry from Bridal to Events, and from Fashion to Editorial and Beyond.




Experience our 2 seminar stages created for artists to learn the new trends for the season and the techniques from Airbrush, Beauty, FX and Body Art. These seminars are presented by our sponsors and exhibitors along with the biggest artists in the business.

*These complimentary events are seated on a first-come first-served basis and are included in admission to The Makeup Show.

Check back for updates.



*Presenters, topics and schedules are subject to change
*Tickets, IN the Studio classes and Momentum Sessions are non-refundable and non-transferable.
*If you have already purchased your show ticket and would like to add classes, please EMAIL US or call 212-242-1213.