Makeup Shop – NYC

Danessa Myricks & Felicia Walker

Forced to start a new career due to corporate downsizing Danessa Myricks decided to take her hobby of experimenting with makeup and turn it into a career. Her reputation as an artist with a very clean, unique style has afforded her the opportunity to work with a broad clientele of beauty, hair and music companies for print, web, television and trade show production both nationally and internationally.

In addition to her work as a makeup artist, Danessa has worked as a consultant to several product development teams for a host of global cosmetic and beauty brands. She has provided the market with product insight, which has led to the launch of several new products.

Danessa uses a multidimensional approach that traverses trends and creates the new look of beauty across emerging and existing markets. She has over 15 year experience in developing the educational foundation that builds consumer confidence and establishes fresh, unique campaigns that allow brands to stay relevant in a competitive market. Utilizing a cohesive team working across multiple platforms allows Danessa to strategically develop target market campaigns and implement strategic and innovative tactics throughout the beauty industry.

Danessa is an internationally renowned educator and a key presenter for a host of the top national and international trade shows. She has also created a unique series of educational workshops. These 8-Hour Hands-On sessions are world renown and have a unique reputation for propelling new and seasoned artists to extraordinary levels in record time. Danessa is credited with educating salon professionals and stylists on how to increase revenue though makeup and lash services within the salon environment.

Danessa has published two books and has over a dozen step-by-step training DVDs. Thousands of copies have been distributed globally. She has a passion for making people beautiful, and an extraordinary love and talent for teaching others to do the same.



As a beauty expert and style writer, Felicia Walker  pours her heart and soul into her passion for fashion and beauty. Felicia is Publisher and Editor in Chief for ThisThatBeauty, a top-rated blog that features skincare, fashion, beauty news, product reviews, trend spotting, industry interviews, and more. As a highly sought after beauty authority, Felicia has appeared on The Today Show, Dr. Oz, QVC, HSN, Evine, and has been featured in numerous publications including Allure, Lucky, Marie Claire, Glamour, Harper’s Bazaar, WWD, The New York Times, Ebony, Essence, Elle, GLAMOUR, Marie Claire, and NEW BEAUTY, to name a few.

ThisThatBeauty has been rated a Top 50 Beauty Blog by StyleCaster and Byrdie Beauty rated ThisThatBeauty a top Snapchat account to follow for beauty enthusiasts.

Over the years, ThisThatBeauty has evolved from a review based site to a lifestyle brand that revolves around Felicia’s passion points — Skincare, beauty, and fashion.  Felicia exuberantly shares her passion through seminars, on-air beauty segments, and speaking engagements.  If it’s happening in beauty, Felicia is on it!