How To Meet Your Makeup Icon from Billy B to Sharon Dowsett


Here’s the inspiring lineup for Berlin!

The Makeup Show Keynote & Business Forums have become anticipated events for all of our attending artists as it allows artists and industry insiders at all levels of the industry to watch, listen and learn from icons, legends and the leading artists influencing and making an impact on our industries past, present and future. Whether it is the latest in technology, insight into one particular area of the industry, advice on union or agency or an intimate look into the life of a leading artist, The Keynote & Business Forum has become a must for the attendees who want to learn the tips, tricks and techniques to advance their own artistry and careers

Inside IllamasquaSpob O’Brien & David Horne

Saturday, September 22nd – 10:00 – 11:30 

Every once in a while a makeup brand comes along that truly requires you to reimagine the possibilities of cosmetic product and its application. Illamasqua is one of those brands. Considering where Illamasqua has come from, it’s even more incredible to see where its team is today. In just three short years, they have managed to transform themselves from an
unknown entity to a cult British beauty brand coveted by artists internationally. In their first time at The Makeup Show, Illamasqua’s Head of Professional Development, Spob O’Brien, and Illamasqua’s Director of New Product Development and Director of Illamasqua’s School of Make-Up Art, David Horne, bring us inside the brand and share insight into how Illamasqua
thinks outside of the traditional when developing their range which pushes the envelope and puts forward new ideas on color, texture and cosmetic technology with their bold ideas of beauty. Artists of their own merit, (Spob has been key hair and makeup on major motion picture, television and theatre productions including The Kings Speech and Inception while David has worked on famous faces including Verushka and Eve Herzigova and been backstage for designers including McQueen and Calvin Klein) these two industry powerhouses understand what every artist needs to keep their kit in working order and their clients looking flawless.


A Career In Makeup – Billy B

Saturday, September 22nd – 12:00 – 1:30

Billy B. has been in the business of beauty for over twenty years. During that time, he has painted some of the world’s most famous faces, and created iconic and trendsetting looks for some of the most award-winning music videos ever made. In addition to his work as a celebrity makeup artist, he has secured a prominent place in the fashion industry—he has worked with some of the most renowned photographers and fashion magazines of our time. Sharon Stone, Cindy Crawford, Lady Gaga, Beyoncé, Britney Spears, Gwen Stefani, P!NK, Tina Turner, Anastacia, and Geri Halliwell are just a few of the superstars on Billy’s long list of clients. His work in all aspects of the industry has made him one of the busiest, most respected and most successful makeup artists in the world today.  Billy B. has long been a friend and champion of The Makeup Show and his sold-out keynotes are consistently an event highlight. Billy B. is always authentic, humble, honest, insightful and hilarious which has made him one of the most requested Makeup Show speakers. His audience leaves feeling invigorated, inspired, and often more validated than ever before.  The Makeup Show Europe is thrilled to have Billy B. for the very first time—the makeup artist who is responsible for so much magic, and who has inspired so many makeup artists at every level, all over the world.


Signature Style- Sharon Dowsett– Presented by MAC PRO

Saturday, September 22nd – 2:00-3:30

As one of the industry’s most respected makeup artists, Sharon Dowsett works at the highest level in the worlds of fashion and celebrity. With hundreds of magazine covers to her credit,Sharonis known for her refined creative expression, her range, and her virtuosity of technique. Having worked with a who’s who of photographers including David Bailey, Enrique Badulescu and Venetia Scott, Sharon’s signature looks are regularly seen in International Publications and on Runways including Alexander McQueen and Ungaro to name a few. In her first time Keynote at The Makeup Show,Sharonwill share the story of her career with us and show us some of the techniques that feature in her iconic covers.Sharonwill recreate one of her landmark covers from the past explaining the story and inspiration behind that make-up. She will then renew and develop the look in her own inimitable way bringing it right up to date. Known for her experience and passionSharonwill inspire all artists to develop their own signature style and find their own path to success in the makeup industry.


 The Secrets to Sustaining a Successful Career – Hasso Von Hugo

Sunday, September 23rd – 10:00 – 11:30

Over his long and celebrated career, Hasso Von Hugo, BAFTA Award-winning makeup artistry has touched the faces of some of the brightest stars of film including legendary directors including Claude Chabrol, Jean-Jacques Annaud, Wim Wenders and actors like Marlon Brando, Audrey Hepburn, Milla Jovovich, Christian Bale, Jude Law, Josep Fiennes and many more. Hasso founded Hasso von Hugo School of Makeup Artistry and Hair Design ( an internationally recognized leader in makeup education. Hasso took his understanding of what makeup artists need to know in real life situations and his signature techniques and created the School sharing his passion and knowledge, changing the industry and inspiring other makeup artist. In this keynote Hasso will show you some the makeup that has made him an icon in our industry and tell you his techniques for becoming a better artist and building a strong career with longevity, durability, and stability.


Making Up With Betty Amrhein

Sunday, September 23rd – 12:00 – 1:30

Makeup Artist Betty Amrhein has been working as a makeup artist for the last 17 years. Based inGermanyand working internationally, Betty has a career that encompasses all areas of artistry including work as an artist, educator, and expert for Glam-Make-up and hair in television, talk shows, fashion shows, events, and a celebrity clientele that reads as an international who’s who in music and film industry. Madonna, Lady gaga, Robby Williams, Gwyneth Paltrow, Orlando Bloom, Ellen Pompeo, Britney Spears, Heidi Klum, Daryl Hannah, Elton John and every German celebrity you can name have been touched by Betty’s brush. In this Keynote Betty will be bringing you through a makeup application from start to finish showing you some of her favorite makeup tips, sharing her advice on building an international career as a makeup artist and offering insight on how you can make a name for yourself as a hair and makeup artist.


Making Your Mark in The Makeup Industry

Sian Richards for London Brush Company

Sunday, September 23rd- 2:00 – 3:30

Becoming a successful Makeup Artist requires much more than a great makeup application. The expectations for artists are extremely high since artistry, organization, work ethic and professionalism play into every aspect of the job. Internationally recognized, artist, business owner and beauty expert Sian Richards has managed to make a mark in multiple areas of the industry on multiple continents. After studying Fine Art and Photography and later Film Makeup, Effects and Hair/Wig Dressing, her first job was making corpses for Granada TV’s ‘Prime Suspect 1′. Since then she has worked in all areas of media make-up from simple clean beauty to elaborate prosthetics; from high editorial runways to gritty cold sets, there is little that she has not had to deal with over the past 20 something years. In her first time keynote at The Makeup Show Sian will speak about her international career that spans genres and countries and talk about what every artist must to to make a name for themselves in this ever changing industry, shed some light on building your own beauty empire as well as share some insight into a career that includes celebrities such as Halle Berry, Melanie Griffith, Jada Pinkett-Smith and many more.


Ticket Sales are now open. Click HERE to get the best rates and priority entrance.

The Makeup Show Europe


Dates & Times: Saturday September 22 (9am-6pm)  and Sunday September 23 (9am-5pm)



Leave a Reply

Your email address will not be published. Required fields are marked *

Contact Us

123 West 18th Street 8th Floor
New York, NY 10011
Office – 212.242.1213
Fax – 212.463.7099