Holiday POP-UP debut!
Last Friday we opened our doors, here at the Metropolitan Pavilion, for the first ever The Makeup Show Holiday Pop-Up Shop. Designed for professionals in the beauty and fashion industries, The Makeup Show travels to NY, Chicago, LA and now Europe acting as an educational, shopping, and networking resource for the pros. However, this time around, we wanted to create a more inclusive event, one open to all makeup lovers, not just the ones who make it their career. Oh, and of course, we wanted another reason to reconvene, mingle, and chat with our fabulous beauty community before the big The Makeup Show NYC in May. And so, the Pop-Up Shop was born!
We debuted Friday December 2nd as a happy hour extravaganza. The line of eager shoppers extended down 18th street in the heart of Chelsea. With a selection of top beauty brands ranging from Kevyn Aucoin and Crown Brush to OCC andManic Panic, and new exhibitors who joined us including the crafty cosmetic totes by Allys Atelier and the intuitive astrologer, Miss Sophia, our luxury sample sale was like no other event this season. OCC even created a Glitter Nail Lacquer exclusively for the Pop-Up.
With complimentary drinks in hand, our guests took advantage of the discounts, learned the tips, caught up with old friends, and took notes from the best. Joanna Schlip spoke of her brave start in the business and showed us all how to achieve that “money look.” On Saturday, Orlando Santiago, AJ Crimson and James Vincent also shared their refined skill set with our guests providing tips on the industry and demonstrating how to recreate those high fashion looks for everyday style.
We are so thankful for all of our marvelous artists, guests, and exhibitors who joined us; making The Makeup Show Holiday Pop-Up Shop a resounding success.
Have a wonderful holiday season! We hope your pop-up goodies make the perfect gifts this year.