Keynote and Business Forum

The Makeup Show Keynote & Business Forum has become an anticipated event for all of our attending artists as it allows artists and industry insiders at all levels of the industry to watch, listen and learn from icons, legends and the leading artists influencing and making an impact on our industries past, present and future. Whether it is the latest in technology, insight into one particular area of the industry, advice on union or agency, or an intimate look into the life of a leading artist, The Keynote & Business Forum has become a must for the attendees who want to learn the tips, tricks and techniques to advance their own artistry and careers.

Stand Apart: Signature Style and Success – Gina Brooke
Saturday, March 1 -  10:00am-11:30am

As one of the industry’s most respected makeup artists, Gina Brooke works at the highest level in the world of celebrity beauty. As a go-to artist for incomparable names in the industry like Madonna, Steven Klein, David LaChapelle, Naomi Campbell, Britney Spears and Cher, Gina has managed to take the art of makeup to all-new heights. Listen in on this keynote as Gina offers her perspective on the do’s and don’ts of the make up industry as well as offers useful advice to help elevate any artist’s career to the next level. Gina’s diverse experience in makeup and her passion for creating iconic beauty over passing trend has allowed her an insider’s view few have achieved. Gina will share will the tips to make your mark in different areas of the industry and will give you insight and incentive on developing your own makeup style and paving your own path to success.

In your Business – Damone Roberts Sponsored by Make Up For Ever
Saturday,  March 1 – 12:00pm-1:30pm

Damone Roberts’ talent for painting faces and sculpting the perfect arch has truly positioned him as one of the top beauty artists in the business. With clients including Alicia Keyes, Beyonce, Vanessa Williams, Madonna and many more, Damone has managed to take his brand of beauty and develop it into an empire which includes eponymous salons on each coast. As an on-air personality, Contributing Editor for and celebrated entrepreneur, Damone delivers both the makeup and business areas of this industry. In this age when every person has an opportunity to develop their own path and put themselves in front of the camera, understanding all aspects is more important than ever. Watch and learn as Damone will lead you through some of his techniques for designing and applying the perfect on-camera makeup. Listen as he lets you in on some secrets to successfully presenting on camera, keeping your career on track with artistry and at the same time not losing sight of the bigger picture.

Career on Fire: The Electrifying Artistry of Ve Neill Sponsored by Crown Brush
Saturday, March 1 – 2:00pm-3:30pm
When it comes to creating exciting and unforgettable characters makeup artist, mentor, TV personality and multiple Academy Award winner Ve Neill never fails to catch our attention and our imagination. A beloved book series like The Hunger Games with its dystopian setting, action-packed sequences along with opposing themes of Big Brother and personal independence; managing to bring the story to life on the big screen while maintaining the fierce loyalty of its rabid fans is monumental. The Hunger Games’ filmmakers walk a fine line between encouraging the devotion and not falling prisoner to it. Designing and Leading the makeup is a major task. And Ve Neill is certainly the woman for the job. One of the most renowned makeup artists in the motion picture business today, Ve Neill has, over the course of her thirty-year career, earned 21 international nominations and wins for her creative and innovative makeup, including three Academy Awards, two Emmy Awards and four Saturn Awards. Ve has worked on some of the biggest blockbusters out there, including The Pirates of theCaribbean, Thor, The Amazing Spiderman and Batman Forever.  In this keynote, The Hunger Games Head Makeup Artist, Ve Neill and her guests will share stories from the set, shed light on the design process and share secrets for becoming a successful artist in the field of film and FX makeup and show you an example of the character makeup that has made her a household name.

Rob Scheppy - HS (3)Secret Weapon: The Art of the Celebrity Silhouette – Rob Scheppy
Saturday, March 1 – 4:00pm-5:30pm
While many artists have made shading and contour a signature of their makeup styles few have managed to master the ability to truly transform and create trend the way Rob Scheppy has. With an unmatched eye for complexion, contour, and color selection Rob makes each celebrity client look beyond beautiful by working with the face in front of him…most of them famous. In his first time keynote at The Makeup Show LA, Rob shares the story of his rise to celebrity and shows us his techniques to make each and every makeup a show stopper.

Coven and Community: Working in Television – Eryn Krueger Mekash
Sunday, March 2 – 10:00am-11:30am
Becoming a successful makeup artist working in television requires much more than a great makeup application. The expectations for artists in this area of the industry are extremely high as artistry, organization, work ethic and professionalism play into every aspect of the job. You must also understand how to push your ego aside and put yourself in a situation where becoming a team player is essential. In this keynote, 19-time Emmy nominated artist and American Horror Story: Coven Department Head, Eryn Krueger Mekash, and other artists from her team take time to talk about the importance of building your skill level as well as your social skills. With experience on iconic TV shows and films including Glee, Eat, Pray, Love and Nip/ Tuck, Eryn understands the necessity of surrounding yourself with supportive artists that share your vision and will offer insight on what you can do to land the jobs that put you in good company and bring your career to the next level.

Transformations: Fantasy, FX, Beauty and Beyond- Jonah Levy Sponsored by Temptu Pro
Sunday, March 2 – 12:00pm-1:30pm
When it comes to enjoying the magic of film and television the transformative makeup takes an important place in helping us to suspend disbelief. From design and application to an understanding of the importance of adaptability and problem solving, Jonah Levy is one of the leaders in the industry when it comes to bringing makeup magic to a motion picture. From the fantastical beauty of Oz, The Great and Powerful to the powerful messages made by Lee Daniels’, The Butler, Jonah Levy leads us into worlds where anything is possible. In his first time keynote at The Makeup Show LA, Jonah offers insight into the behind the scenes world of wonder that comes with working in film and sheds some light on how technology and time have changed the industry. Jonah will show how the airbrush can be used for achieving unlimited makeup looks and let us in on some of his favorite products for beginner stage and established artists. Jonah will also examine how film and television has moved beyond Hollywood and into other areas of the country and offer advice on what you can do to make this competitive area of makeup part of your own career.

BW Wayne GossOne on One with Wayne Goss – Sponsored by Beautylish (Live Stream from London)
Sunday, March 2- 2:00pm-3:30pm
When it comes to makeup artists that have made a name for themselves there is nobody who has done it quite like Wayne Goss. With over 15 years of experience as a makeup artist Wayne has managed to walk the fine line between beauty expert and artist with aplomb and inspire millions of makeup artists in the process. While Wayne’s fear of flying keeps him from psychically being at The Makeup Show LA in person the Beauty Tech geniuses behind Beautylish have managed to lure him into a modern tete a tete for The Makeup Show LA. In this exclusive keynote Wayne talks one on one with our Director of Education and Artist Relations, James Vincent, about the background that has led him to become one of the most famous faces in makeup and the passion that has helped put him on the map. We will speak about the importance of social media, dish on his favorite products and listen to his advice on how to incorporate the internet to carry your own career to the next level. Wayne will also answer questions from audience members as well as queries that have been submitted earlier via social media. Let this educator and makeup expert lend you his expertise and enlighten you on this ever changing industry with his thoughts on makeup and so much more.






  • Exclusively available to The Makeup Show LA Ticket Holders
  • Complimentary to The Makeup Show LA Ticket Holders
  • Attendee seating are first come first serve basis

*presenters, topics and schedules subject to change.